When you visit the Toas-Tite website and you are of a certain age, you are overwhelmed with a sense of nostalgia. You float back to a simpler time, a time before microwaves, George Forman Grills and Panini presses. Ok even I am not old enough to remember these products, but I do remember simpler cooking and foods. I remember a kitchen that wasn’t loaded with more electronic devices then a Best Buy. And I also remember the enjoyment of these simpler dishes.
Toas-Tite was popular in the 1940′s and really was ahead of its time. It converts every day sandwiches into a sandwich pie. Think Jamaican beef patty, Hot Pockets, only with your own fresh ingredients and without all the preservatives. Grilled cheese pies, Taco pies, the choices are only limited by your imagination. The sandwiches come out toasty on the outside with sealed edges to lock in all the hot gooey ingredients inside, the flavor unlocked with every bite.
As much fun as the Toas-Tite itself is, what is even more fun is the people behind it. I am writing this on July 4th and is there anything more American then two sisters finding an old device at a roadside sale, awakening family memories and starting a business to bring back that device? This story has it all nostalgia, sisterly camaraderie, tag sales and good old American entrepreneurship.
Just take a look at the videos that the owners made to demonstrate the Toas-Tite. They not only demonstrate the ease of use and some recipe ideas, they are a refreshing look at real people with a real product.
But ultimately it comes down to the product. And the Toas-Tite is a fun way to make sandwiches appealing for kids as well as for loading up your bread with thick, hot, dripping, ingredients and yet keeping them in place without spilling all over your plate. There is a reason why this product was so popular after all. and why it brings back such fond memories.
The Toas-Tite is two die-cast aluminum saucers attached at one end by a lever and at the other by two handles. You use it on a gas or electric stove, on a fireplace or even a grill if you are cooking out. It is simple and easy. Open it up put in a slice of bread, tortilla or any other pliable shell, fill it with all your favorite ingredients, close it and put in on the stove. In a couple of minutes you have a hot treat completely sealed in a toasty shell.
You can get your own Toas-Tite, and watch their videos on their website. There is even a blog with all kinds of recipes such as Sloppy Joe’s, Baklava and banana bread.
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